Wednesday, May 27, 2009

My Credo

After presenting my website and work to a whole bunch of people. I have realized that my about me is a little off. It doesn't describe who I am. So I decided to write a new one for the hiring process, which may end up being the foundation to rebranding colinpaulmurphy.com. Here it is tell me what you think.

I was a 5'9", 200 pound Division 1 Swimmer.

Even though that statement has nothing to do with advertising, my technological capabilities or professional attributes, a lot of it describes why you should hire me.

I was not your average swimmer. I was fat, small, and weak. But what I brought to swimming wasn't my natural born talent, it was my passion, my ability to get up at 5:30 in the morning ready to work and my loud voice. And that is what I also bring to my art direction, design and, most importantly, ideas.

So even though I was better at algebra than writing in high school and I come from a public school rather than a portfolio school, I will work harder and set the bar higher because I love this business.

Thursday, May 21, 2009

M.I.A.

A round up since my last post has been a wild one. I got my book printed along with 60 take-aways and 60 post-it note pads with my website on it. I headed to New York City for the Art Directors Club National Portfolio Review ready to drink in the center of the advertising world. Then that night after I flew to Chicago for several interviews and flew back home in time for graduation. Then went back down to NYC for a one day excursion. Finished packing up my stuff and moved back home to keep the job/internship wheels grinding.

So I'm going to stop blaming my travels and just write.

After interviewing with different agencies and researching departments and different types of agencies, I have fell in love with small boutique agencies who are working above and beyond traditional media, print, tv, web banners. These are the places that are bringing the customer into the ad campaign and included them as an integral part of the storyline. These are the places that get customers to go from website to website to sign up, follow, tweet, play and watch a campaign develop. These are the places I want to work and be a part of.

I have realized that big shops won't look at me because I am not from a portfolio school or have the best book out there, but it has been a godsend because these shops, with a true love for creativity and a family atmosphere, are where I will be able to learn a crap load more and love every second.

So I'm writing this post because I have found out the hard way, that there are better jobs than being a junior at a global agency. Don't get me wrong that's still an amazing opportunity, but don't think it's the end all be all.

My goal, when I am looking for a job, is to work somewhere that cares as much about this industry as I do and loves every moment of it. I am finding it everywhere: big, small, interactive, traditional. So keep an open mind.